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Copyright 2008 Short-Order Marketing 9224 Four Mile Creek Rd., Charlotte, NC 28277 (704) 542-9104 Info@somallc.com |
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Resolve to edge in a little reading every day, if it is but a single sentence. If you gain fifteen minutes a day, it will make itself felt at the end of the year." Horace Mann US educator (1796 - 1859) |
Here
you will find a series of articles written by us at Short Order Marketing as well as others. |
How's Your Marketing IQ? Score yourself with this quick test and determine your marketing intelligence. Marketing has always been regarded as a fuzzy art because it seems hard to quantify the effectiveness of a few handshakes and phone calls. So, the more precisely you can quantify your efforts - or at least understand your marketing strengths and weaknesses - the sooner you can see how your investments in marketing are paying off in hard dollars. |
The 7 Secrets to Success – Brian Tracy Excerpt from: “The Way to Wealth Part I” By Brian Tracy, Entrepreneur Press These principles have been taught and repeated thousands of times in various books and seminars over the years but I believe everyone can benefit from seeing them again. |
Why choose a target market? You need to decide exactly who your audience is before you sell your services.. Deciding on your target market lays a critical foundation for your business. Choose the wrong one and you will waste a lot of time and money with very little results When you get clear about who your target market is, you will: .. know where to focus your selling and marketing efforts. ..know where to focus your research efforts. You want to intimately understand your market: the problems they have and the language they speak. The greater your level of understanding the more magnetic you will become. |